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Preparing my wardrobe for 5013 Toronto AFP Congress
"I approve this message." Mayor Rob Ford
The amazing things I learned in Bratislava
Alan Clayton of Clayton/Burnett took my breath away with his insights into donor motivation. See for yourself what I mean.
A case I'm so proud of having a small role in...
Client of the Year: Bow Valley College
Available for your review, with permission: a new case for support from Calgary's Bow Valley College. I researched and wrote the original concept. The school's profoundly gifted internal team took that text, improved it, tightened it, and executed it with restraint and power. The result, I feel, is a model of saying just enough ... and saying it very well, both visually and verbally.Click here to download PDF.
NEW, from Bloomerang: a PDF infographic that walks you through the process of creating an annual appeal letter. Distilled from Tom Ahern's workshops. Download....
Are you connecting with their values?
As the year-end "giving season" approaches in many parts of the world, consider adopting the "values resolution." Read more....
A cry of pain
I propose every nonprofit ED, CEO or board chair pass a test on donor communications ... or keep their silly, income-damaging opinions to themselves. Join the revolution now.