Writing your case for support Crafting direct mail and other donor correspondence Developing popular donor newsletters Down-to-earth training in best practices Auditing donor communications programs for effectiveness
Feel free to reprint, with attribution, articles from this website and Ahern's Love Thy Reader e-newsletter. Many already do: from Texas to South Africa. ALSO let your readers know that they can sign up free for my how-to e-newsletter.
"Tom, You're becoming a bit of a legend in my office and I thought I'd drop you a note. My name is Kurt Haenicke and I run development communications at Illinois Institute of Technology in Chicago. Your books are required reading for my team..." Also on this day: two of my book titles appear among the top 10 "best sellers" at the AFP online bookstore.
Why we always look for the perfect piece of luggage
I'll be speaking at: Austin, TX, Nov. 11, 2009; training plus BBQ. Toronto, Nov. 30, 2009; no BBQ. NYC, Jan. 25, 2010; CASE/NAIS; BBQ unlikely. April 2010, AFP Int'l conference, Baltimore; any BBQ will have crabs in it. Sept. 2010, Adelaide, Australia; home of the barbie.
08/26/09
FREE podcast now available
9 "Fatal Flaws" most donor newsletters make
For geeks only: My reedy voice pounding on and on
If you have 24 minutes to spare, you can listen to my podcastable interview with Jeff Brooks and Steven Screen re: donor newsletters, why most suck, why a few drag in huge donor bucks. No video. Only sound. Weird: like a lecture in the dark.
