Writing your case for support Crafting direct mail and other donor correspondence Developing popular donor newsletters Down-to-earth training in best practices Auditing donor communications programs for effectiveness
Feel free to reprint, with attribution, articles from this website and Ahern's Love Thy Reader e-newsletter. Many already do: from Texas to South Africa. ALSO let your readers know that they can sign up free for my how-to e-newsletter.
Jenny Foster, communications manager at the Steppingstone Foundation, wanted to update their marketing materials aimed at brainy 4th-7th graders in Boston's public schools and their parents. A couple of phone consultations later, Jenny and her team at this life-changing charity had effective new materials. See the before-and-after.
11/09/09
New in the critic's box...
Bishop Ward alumni newsletter
In a word: delightful
First-rate work captures the spirit of a terrific school. Show me the crits!
10/05/09
On the Brag Board...
Kurt said it. I didn't.
"Tom, You're becoming a bit of a legend in my office and I thought I'd drop you a note. My name is Kurt Haenicke and I run development communications at Illinois Institute of Technology in Chicago. Your books are required reading for my team..." Also on this day: two of my book titles appear among the top 10 "best sellers" at the AFP online bookstore.